We all know that social media is how most people communicate these days. There are several steps you can take to make sure that your band actually has a strong social media following. Believe it or not, it does make a difference when a venue or the music industry take a look at your page and see that you have tons of interactions on your pages or no one could be bothered with you. There are several ways to make sure that you run a great campaign to have a strong social media following. Here are some tips to help you out.
Take on all new social media apps head on to promote yourself and your music. Even if you use one as a platform to get new fans to your Facebook or Twitter page. The more sites you have, the better you will come up in a search engine and the more people will be able to follow you and share what you are doing. It’s all about getting your name out there at first. Once you have their attention, you will need to keep it.
The hardest part is to find a good balance between professional and personal posts. Anyone is going to get sick and tired of only seeing about when you’re playing or your new song. Mix it up by posting pictures of your Saturday night out just being you. Ask your fans questions. You’ll be surprised at some of the funny answers you’ll get back. It’s all about keeping good interaction levels. This is what will keep fans coming back because they are never sure of what you will post next! Offer up some contests. Make your fans feel like the are part of all parts of your life.
We know you’re probably getting tired of hearing us say the word… NETWORKING! Maybe it will sink in, because networking is one of the most important things that you can do for you and your band. The more connections you make, the better off you will be. Other bands will share your posts and vice versa. Think of networking as free marketing. One hand washes the other.