Band T-Shirts are a great way to get your band name out there and make money. Merchandise is one of the best ways your band can make money while you are on the road. It is cheap enough to make and you can mark it up about 150%. But how to make sure that your band designs an effective and successful t-shirt to sell? You want your shirts to grab the attention of others while still making sure that people know that it is your band they are looking at. There are a few simple guidelines to follow before you get yourself ready to hit the printing press.
You want to make sure that you know your audience. Your shirt design needs to meet the expectations of your fans. Think about the clothing that your fans like to wear. If you live in Alaska, making tank tops is not going to help you out in anyway. Think about what your band is about. You don’t want to send a mixed message with the design on your shirt. It’s ok to keep it simple with just your band logo or a related promotional image for what is currently going on in your career.
Never use sexist, racist or mean spirited images or words on your shirts. Even if you may find it funny, your fans may not. You don’t want to put anyone in an uncomfortable position. You also don’t want to cut your potential customers in half by your off colored design. Your band is a brand. You need to be able to portray yourself with respect and with the respect for others.
If you’re having a hard time coming up with a design, first reach out to any of your friends that are artists and see if they can come up with a really awesome image for you. You can also make it a fan contest. Post on your social media sites that you are looking for a new t-shirt design and open the idea up to the public. You might be surprised with what you get back! There are a lot of talented people out there, don’t be afraid to reach out to them and ask for help!