When submitting your music online to festivals, bigger opportunity gigs and contests. It is so important that your band as an Electronic Press Kit (EPK) to be able to submit it. Most of these organizations work using Sonicbids. Having an EPK also makes it easier for your manager, promoter and anyone else you have working for you to spread your word. Everyone does everything electronically these days. With that being said, how do you make your EPK stand out from all of the other musicians?
You need to grab the reader’s attention with a catchy short story on top of your EPK. If you have any press from well known site, name drop them. You are giving your band authority.
Plaster pictures all over your EPK. Make sure you have professional looking pictures of your band that you can place in your EPK. Please don’t use low quality selfies in your pictures. You want to stand out in a good way. Pay the money to get a photographer to do a photo shoot. You’ll be glad you did. It is important to include photo credits for the pictures as well.
Make sure people know who you are, your band name and everywhere that they can find you. Make sure you have an active e-mail account that you check often. Put all of your social media links on your EPK so people can find you and follow you. People in the industry will also be able to track your progress and monitor how you are doing on your own. If they see you are on the rise, they just might want to step in to help you get to the next level.
It’s okay to brag on an EPK. Put all of your press credentials up there so people can read the opinions that other people have of you, your band and your music. If you write, “We are awesome!” It doesn’t hold much weight because why wouldn’t you think your music is awesome. If several journalists right how much they love your music, it is giving your word way more value.
Make sure you put the best sounding quality music that you have on your EPK. Professionals in the music industry will be listening to it when you submit it. Don’t send in something that you recorded on your phone because it’s all you have. Make the time and save the money to present your EPK with quality music.